Sunday, November 22, 2009

Sourcing Destinations that Rise Above the Crowd

Sourcing Destinations that Rise Above the Crowd


The world is not only getting hot, flat and crowded (as Tom Friedman would put it), but it is also getting very, very competitive and homogeneous. Currently more than 100 countries lay claim to having some sort of outsourcing industry in their region, leading to a very crowded market with almost indistinguishable service advantages. Emerging destinations face significant challenges in establishing their credibility, defining their value proposition and differentiating themselves from their competition.


In every regional cluster, one or two countries usually shine and emerge as strong global outsourcing hubs, such as Costa Rica and Chile in CALA; Egypt and Morocco in North Africa; and Poland and Czech Republic in CEE.

There are many reasons why a country becomes the "preferred" location for the sourcing community, but no sure shot formula for success. However there are some common factors and competitive strategies that have helped in establishing outsourcing regions with a strong brand and critical mass.


Read the rest of the article here http://blog.outsource-world.com/bid/23674/Sourcing-Destinations-that-Rise-Above-the-Crowd

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